Rendering Joy

Working as a graphic designer in-house was an interesting change for me after freelancing on a magazine remotely for ten years. I love being the art department go-to, make-it-happen pioneer when a new product gets the green light for marketing, and it’s time to enthusiastically display it to the world! When the glass manufacturer I…

Quasi Social

I was on Facebook one afternoon six months into the COVID pandemic, checking my friends’ posts of their pets, kids and fall foliage, when a petition rolled into view. Over twelve years with Facebook I’ve collected followers from many stages in my life. My only child is camera shy and I usually think her exposure…

Media Generations

When I decided to study “mass communication,” profs at UT’s Moody College were speculating about the mind-boggling array of new cable channels and the concept of “narrow-casting” in contrast to traditional broadcasting. Tastes were becoming divided and specialized for niche demographics so valuable to advertisers. Internet was still to come. Email was for the workplace…

Politics of Creativity

What is the purpose of art? What does it mean to be creative? I keep dancing around this topic and this week, when divides are deeper that I can remember, I realized something. There are two broad ways for artists to approach our work: With the desire to make something both meaningful and pleasing, that has…

Why I Love Specs

A new class of visual creator arose alongside user-friendly desktop publishing for consumers. Apps now let you make your own nice layout without a thought to even basic concerns like margin width or type size. Great for writing the letters we used to type on a typewriter, with the ability to add things like color,…

Meaning of Style

I was confronted with style trouble in high school on the day my punk friends discovered my record collection. Why I had punk friends, I’m not sure. I guess I made one and eventually hung out with his friends too. He had a band (The Suburban Punks – no genre confusion) and I prepped to hear them…

Meaning of Style 2: Be Practical

This started out as a simple blog about style choices – how we (consciously or not) determine our modes of expression in dress, décor and for me, print design. It has become far more philosophical. Le mieux est l’ennemi du bien. I’m seeing how choosing style relates to my essential mantra from trade school, “Done…

Finesse on a Budget

Small businesses can’t get away with not looking slick anymore. As Swann shared in ForbesAdVoice, maybe we have Apple and Ikea to thank. All customers now expect good design. But who can spend what design firms command for a great, fresh marketing approach and consistent brand? You can try getting by in the hope that…

Not Home Mom

When I returned to an on-site job I didn’t realize how long it had been since I’d worn real shoes every day. My child grew proficient at dressing herself, just in time for me to remember how. We stay-at-home moms in SoCal wear flip-flops for months on end, barely brushing our hair unless it’s our turn…